ISIS social media accounts promoted use of trucks as weapons more than a month before Berlin attack

More than a month before Monday’s deadly terror attack at a Berlin Christmas market, social media sites tied to ISIS were flooded with links to an article in the group’s magazine touting “the deadly and destructive capability of the motor vehicle.”

In Facebook and Twitter posts dated Nov. 11 and 12, ISIS promoted the latest edition of their propaganda magazine, Rumiyah, alongside screenshots of an article entitled “Just Terror Tactics” and hashtags like Jihad, KhalifaDE and Rumiyah4.

“Though being an essential part of modern life, very few actually comprehend the deadly and destructive capability of the motor vehicle and its capacity of reaping large numbers of casualties if used in a premeditated manner,” the article in Rumiyah stated, before going on to praise Bastille Day terror attack where a Tunisian-born terrorist drove a cargo truck into a crowd of people in Nice.

The article continued: “The method of such an attack is that a vehicle is plunged at a high speed into a large congregation of kuffar (an Arabic term for “unbeliever”), smashing their bodies with the vehicle’s strong outer frame, while advancing forward – crushing their heads, torsos, and limbs under the vehicle’s wheels and chassis – and leaving behind a trail of carnage.”

Terrorism experts and social media monitors say these postings are a sign of ISIS’ expanding use of social media to recruit and radicalize followers and of the difficulties faced by both governments and private companies to properly combat accounts maintained by terror groups.

“It’s a marketing tool and a trending tool,” Eric Feinberg of the cyber security and intelligence firm GIPEC told “ISIS is a brand and they are selling their brand on social media to people who sympathize with them.”

Terror groups have used the Internet to spread their message almost since the inception of the World Wide Web, but ISIS emerged as a major presence on social media shortly after the group begin seizing major swaths of territory in Syria and Iraq back in 2014.

As a recruiting tool for foreign fighters and an outlet for the group’s messages, social media sites like Facebook and Twitter proved much more appealing and effective to ISIS than traditional websites.

“They didn’t have to build a platform. It’s all there for you, it has no cost to maintain and it has a global reach,” David Fidler, an adjunct senior fellow for cybersecurity at the Council of Foreign Relations, told “There is also a little bit of giving a sting in the tale by using this platform that was invented in the West against the West.”

Efforts by the U.S. government to combat ISIS’ social media presence have focused on a combination of military force and online counterinsurgency work. The counterinsurgency work – which includes tactics like working with social media companies to delete ISIS accounts and pushing out counter messages on these platforms – has been deemed less effective than military strikes, at least in terms of concrete gains against the terror group.

U.S. and British forces last year carried out a series of drone strikes that killed roughly a dozen members of an ISIS cell called “the Legion,” a group of computer specialists who became the megaphone for the terror group online. The FBI has arrested nearly 1,000 people in connection with the group over the last two years.

“The military has really had an impact on the effectiveness of ISIS’ social media accounts,” Fidler said. “They’re going after the underlying source rather than a symptom of the problem.”

Companies like Twitter and Facebook, experts say, are caught between a rock and hard place when it comes to the issue as they have voiced willingness to aid in the fight but have been less than transparent when it comes to sharing proprietary information like their algorithms.

The lack of transparency and the delay in taking down posts from terror groups has led to widespread criticism both in the U.S. and abroad.

“These posts were there from Nov. 11 and 12,” Feinberg said of the Rumiyah article. “What we need here is to have these things blocked….Why aren’t the same rules that apply to traditional media applied here.”

A Facebook spokesperson said the company polices accounts aggressively.

“Facebook has zero tolerance for terrorists, terror propaganda, or the praising of terror activity, and we work aggressively to remove such content from our platform as soon as we become aware of it,” the spokesperson said.

Twitter responded by forwarding a number of blog posts in which the company says it suspended 235,000 accounts between February and August of this year “for violating our policies related to promotion of terrorism.”

“[T]here is no one ‘magic algorithm’ for identifying terrorist content on the Internet,” one of Twitter’s blog posts stated. “But we continue to utilize other forms of technology, like proprietary spam-fighting tools, to supplement reports from our users and help identify repeat account abuse.”

iPhone 7 Materials Costs Higher Than Previous Versions, IHS Markit Teardown Reveals

LONDON–(BUSINESS WIRE)–The bill of materials (BOM) for an iPhone 7 equipped with 32 gigabytes

(GB) of NAND flash memory carries $219.80 in bill of materials costs,

according to a preliminary estimate from IHS Markit (Nasdaq: INFO), a

world leader in critical information, analytics and solutions.

After $5 in basic manufacturing costs are added, Apple’s total cost to

manufacture the iPhone 7 rises to $224.80. The unsubsidized price for a

32GB iPhone 7 is $649. IHS Markit has not yet performed a teardown

analysis on the larger iPhone 7 Plus. This preliminary estimated total

is $36.89 higher than the final analysis of the iPhone 6S published by

IHS in December 2015.

“Total BOM costs for the iPhone 7 are more in line with what we have

seen in teardowns of recent flagship phones from Apple’s main

competitor, Samsung, in that the costs are higher than in previous

iPhone teardown analyses,” said Andrew

Rassweiler, senior director of cost benchmarking services for IHS Markit.

“All other things being equal, Apple still makes more margin from

hardware than Samsung, but materials costs are higher than in the past.”

Same shape. No jack.

While the overall shape and physical design of the iPhone 7 is similar

to the iPhone 6S that preceded it, the new display has wider color

gamut, including DCI-P3 as well as traditional sRGB, which improves the

rendering of photos and videos. The device’s haptic engine, which

provides the “click” feel for users, has also been improved for

longer-duty cycles and better dynamic response. The home button is now

static and mimics the MacBook in terms of a solid-state button design.

Apple has also eliminated the 3.5 millimeter headphone jack, allowing a

larger battery and haptic motor. “Where there was an audio jack in the

previous design, Apple replaced it with a symmetrical grill — not for

speakers, but for the waterproof microphone, leaving more room for the

larger battery and Taptic Engine,” Rassweiler said.

Increased base-model storage

Apple has increased the iPhone 7’s storage density. For the first time,

the base model starts at 32 gigabytes (GB) – which is only the second

time Apple has upgraded the base storage in the iPhone. From a cost

perspective, the shift from 16GB/64GB/128GB iPhones to 32GB/128GB/256GB

is a big jump. “Despite significant cost erosion in NAND flash over the

last year, this increase in the overall memory cost definitely puts

pressure on the bill of materials costs — and therefore margins — from

Apple’s perspective,” Rassweiler said.

Intel returns

The Intel design win, and six years of absence that Intel had from the

iPhone, is important to note. Even so, Intel still shares the processor

business with Qualcomm. “Whereas Apple strives to have ‘one iPhone model

for all carriers and markets,’ there are a number of different hardware

permutations supporting various countries and carriers,” Rassweiler

said. “Apple will likely look for ways to simplify the design moving

forward, which means one supplier – whether Intel or Qualcomm – will

likely dominate, as part of supplier and SKU streamlining.”

According to Wayne

Lam, principal analyst of smartphone electronics, IHS Markit,

“Largely left behind in the 4G LTE market, Intel has finally worked

itself back into the iPhone, which is a huge win, but not one that is

going to be financially significant in the near term for Intel.”

RF paths

Apple has also eliminated segmented antenna bands, which means the

company is pushing all radio-frequency (RF) paths to the very ends of

the phone – both on the top and bottom. The aluminum uni-body

construction and design forces all RF paths into those two locations.

Whereas other smartphones use a glass back and RF components with

antennas mounted on the ample back spaces, Apple is restricted to just

two physical antennas. “This design limitation may force Apple to go

back to an all-glass design again so that they can fit in 4x4MIMO LTE

antennas and more features like wireless charging in the next iPhone

iteration,” Lam said.

Modem moved

The baseband thin modem has been moved next to the A10 processor. Prior

to the iPhone 7, the thin modem was always on the other side of the SIM

card receptacle. “This is a subtle change but likely shows us where

Apple wants to take this,” Lam said, “eventually putting the thin modem

right on the apps processor package or even integrating it into the

A-series processor.”

Officially water resistant

iPhone 7 is now officially rated as water resistant. “We also saw

evidence of this water proofing design evolution in the earlier iPhone

6S, which included additional gasketing around critical connectors, as

well as the use of WiFi antenna at the end of the primary speaker

box,”Lam said. “Doing so pushes the antennas near the only other

opening, for better reception and transmission.”

Jet-black polished case

Jet black polish is a new option on 128GB and 256GB models. “This is a

new feature that produces a whole new look for the iPhone,” Lam said.

“It is a lower yielding, time-intensive manufacturing step that adds

cost, as well as considerable value, pushing the retail price higher for

those requesting this option.”

Antenna speaker design

The antenna speaker design on the iPhone 7 came from the WiFi antenna

packed into the speakers of Apple’s MacBook. “Apple likes to reuse these

unique designs throughout their product lines,” Lam said. In a first for

the iPhone series, the headset speaker now doubles as a stereo speaker.

Upgraded camera

While not as groundbreaking as the two optical paths in the iPhone 7

Plus, the iPhone 7 camera has now been upgraded to optical image

stabilization (OIS), for better low light performance.

Improved battery life

The battery has been increased to 1960mAhr capacity from 1715mAh in the

previous iPhone 6s. This change is consistent with Apple’s claims of

improved battery life.










Apple iPhone 7 32GB (A1778)





Cost Summary



Direct Material Costs




(Component Costs)

Conversion Costs



(Assembly / Insertion / Test Costs)

Total Cost



(Direct materials and manufacturing)










Itemized Components


Manufacturer Name


Manufacturer Part Number




Total Cost

Apps Processor











TSMC (Apple)




Apple A10, Quad-Core 64-Bit ARM Based CPU, Hexa-Core


16nm FinFET




Baseband / RF / PA
















Baseband Processor, Multi-Mode



RF Transceiver






RF Transceiver, Multi-Mode (Qty:2)



RF Front End









Antenna Switch Module






Antenna Switch Module, w/ Filters



Antenna Switch Module






Antenna Switch Module, w/ Filters



Envelope Tracking






Envelope Tracking IC

















































































Li-Polymer, 3.8V, 1960mAh





























BT / WLAN Module









GNSS Receiver



Front End






BT / WLAN & GNSS Front End













Front FaceTime






7MP BSI w/ Fixed Lens









12MP BSI, w/ AutoFocus, & Optical Image Stabilization













Display / Touchscreen Module






4.7″ 1334×750 LTPS IPS LCD, w/ In-Cell Touch













Taptic Engine






Taptic Engine



Other Electro-Mechanicals

Antennas, Connectors, Microphones, PCBs, Speakers, etc.











Glue Logic
















FPGA – iCE40 Ultra, 40nm



















Enclosure, Main, Bottom – Machined Aluminum



Other Mechanicals






Hardware, Labels, Insulators, Shielding, vents, etc.































Power Management










PMIC – Main






PMIC – Main


















Other PMICs, Transistors, Diodes, etc.



User Interface










Audio codec






Audio Codec



Audio Amplifier






Audio Amplifier (Qty:3)









NFC Controller









Interface Ics, discretes, passives, etc.


















Barometric Pressure Sensor









Electronic Compass



Other Sensors






Accelerometer, Gyroscope, Touch ID Fingerprint


ALS/Proximity sensor, etc.











Box Contents










Lightning Cable






USB to Lightning



Lightning to 3.5mm Audio Adapter






Audio Adapter, Lightning to 3.5mm Jack



Headset w/ Lightning Connector






Headset, Stereo, w/ Lightning Connector









Wall to USB Type A Jack, 5V, 1A



Boxes and Literatures










© 2016 IHS Markit. All Rights Reserved.


About IHS Markit (

IHS Markit (Nasdaq: INFO) is a world leader in critical information,

analytics and expertise to forge solutions for the major industries and

markets that drive economies worldwide. The company delivers

next-generation information, analytics and solutions to customers in

business, finance and government, improving their operational efficiency

and providing deep insights that lead to well-informed, confident

decisions. IHS Markit has more than 50,000 key business and government

customers, including 85 percent of the Fortune Global 500 and the

world’s leading financial institutions. Headquartered in London, IHS

Markit is committed to sustainable, profitable growth.

IHS Markit is a registered trademark of IHS Markit Ltd. All other

company and product names may be trademarks of their respective owners ©

2016 IHS Markit Ltd. All rights reserved.

Is SEO DOA as a core marketing strategy? | Reuters

CHICAGO Ron Springer is overhauling his company’s website and is spending a big chunk of his marketing budget to help boost its search engine ranking. He had no idea he might be throwing his money away on an outdated strategy.

“If search engine isn’t what gets you up to the top of the list, what is?” said Springer, who runs boutique event planning firm Esprit Productions in Libertyville, Illinois. “We designed it with search engine totally in mind.”

Entrepreneurs like Springer may want to reconsider pouring money into search engine optimization (SEO) as their primary marketing strategy, according to Chris Dixon, who recently penned a controversial blog (, titled: “SEO is no longer a viable marketing strategy for startups”.

“I talk to a lot of startups and almost none that I know of post-2008 have gained significant traction through SEO,” wrote Dixon, the co-founder of online startup Hunch, who has invested in numerous startups, including Skype and Foursquare.

Dixon was immediately taken to task by defenders of SEO, the popular means of boosting an organization’s presence in Internet searches with keywords and relevant Web links.

Among them was Dave McClure, a prominent angel investor and founding partner of the Silicon Valley tech incubator 500 Startups. “I’m contrarian because SEO works. SEO obviously matters,” said McClure, adding it generates “huge amounts of monetization on the Web, huge amounts of traffic – organically and paid.”


Many technology experts don’t buy Dixon’s argument, but most, including McClure, concede that SEO must be viewed as part of a more comprehensive strategy that gives increased weight to newly emerging platforms. They also point out that higher standards for quality are making effective SEO even more time-consuming than ever before, adding to the difficulty faced by startups with limited resources at their disposal.

“I’m not saying you can’t make progress with SEO,” said Ryan Evans, who runs the Chicago-based online marketing company Rand Media Group. “But I think there’s a lot of people out there selling SEO as a magic potion and if it sounds too good to be true, it probably is.”

To illustrate an increasingly balanced approach among Internet promoters, Evans cited the tagline for online marketing conference SES (Search Engine Strategies), which bills itself as: “the leading search and social marketing event.”

“SEO has become less of a technical exercise done in a vacuum,” said Evans, who uses a combination of SEO, public relations, pay per click, email and social media to gain momentum for clients.

An integrated approach is certainly the thinking behind HubSpot, a software platform that helps small businesses use and measure a variety of Web-based marketing techniques – blogging, social media, content management and email – to help generate qualified business leads. Founder Dharmesh Shah said his company, itself a startup, draws two of every 10 visitors by way of Facebook and Twitter. Despite that he remains a strong proponent of SEO.

“The big reason SEO is still important to small business is simple: people are still using search engines, especially Google, with great frequency,” said Shah, another critic on Dixon’s blog. “And unlike other channels to reach customers, connecting to users searching is worth more, because there is active intent.”


Shah maintains the playing field for small companies deploying SEO has leveled off in recent months. Quality standards have improved, making it harder to throw big bucks at the process by creating server farms and using other questionable, so-called “black hat” tactics.

“In the early days of search engine optimization you had some rough and unsavory charters that were doing all manner of unpleasant things to try and game the system,” Shah said, adding the emphasis now is on creating relevant, original content and an engaging online experience. “Now Google and all the search engines have gotten much better about (detecting) that.”

That may be one of the reasons why small businesses are increasingly relying on SEO. According to a survey by email marketing company Constant Contact, 29 percent of small businesses were engaged in some form of SEO. An additional 13 percent had plans to employ SEO within six months, according to the survey, which polled nearly 3,800 small companies in March.

Dixon, who said his column has been “widely misunderstood” to be against SEO in general, believes it should be used to augment a marketing campaign and “should not be core to a startup’s business plan.”

However, he is not as optimistic as Shah about the decrease of black hat practices, despite Google’s best efforts, and in his blog insisted there are “many billions of dollars and tens of thousands of people working to game SEO.” In this atmosphere, startups that produce high-quality content will be hard pressed to appear high up in search engine results, argued Dixon.

“Until that changes,” he wrote in his blog, “startups – who generally have small teams, small budgets, and the scruples to avoid black-hat tactics – should no longer consider SEO a viable marketing strategy.”

Police Suspect Social Media in Mall Violence Across at Least 9 States

Social media may have contributed to a series of possibly related incidents in which groups of people, many of them teens, fought and created disturbances at shopping malls in at least nine states, according to authorities.

The disturbances erupted in malls from Arizona to North Carolina and drew hundreds of spectators in some cases, causing several malls to be closed.


Seven people were arrested Monday after an incident at the Shoppes at Buckland Hills in Manchester, Connecticut, according to police. The Manchester Police Department estimated that several hundred teenagers were on the scene at the time and said officers from other jurisdictions were called in to help control the situation. One officer suffered minor injuries while trying to break up a fight, and no other injuries were reported, the department said.

The department suggested that the incidents may have stemmed from a series of social media posts, echoing sentiments expressed by other police departments where fighting took place.


A mall outside Cleveland was placed on lockdown after a large group of teens caused a disturbance at around 6:30 p.m. Monday, police said.

Beachwood, Ohio, police announced earlier this morning that the fighting was “loosely organized on social media.” A juvenile was arrested there for alleged disorderly conduct after officers dispersed the crowd and removed them from the Beachwood Place mall. No major injuries were reported.


In Aurora, Illinois, several fights broke out Monday night at the Fox Valley mall, a suburb of Chicago, causing police to evacuate the premises.

Mallgoers captured the chaotic moments on their cellphones and posted photos and videos to social media as terrified shoppers went scrambling for the exits. The problems began around 7 p.m., according to officials.

The Aurora Police Department said this morning that it was called in to assist with “an unruly crowd in the common area,” followed by a fight in the food court and “several other smaller altercations.”

Aurora police said the department “made the immediate decision to evacuate and close the mall for the safety of all,” adding that more than 1,000 patrons gathered in the common area to watch the commotion. Seven people were arrested after 75 officers from multiple police agencies arrived to assist.

Police there are working to determine what caused the fights, telling ABC News they are looking into social media to see whether the incident may have been planned.


The Town Center mall in Aurora, Colorado, a suburb of Denver, was also closed Monday after a series of skirmishes and a large disturbance that officials believe began on social media.

Police there said a post on social media told people there was going to be a fight at the mall. A citywide call for assistance was placed after a fight that began in the food court soon drew in more than 500 people.

Aurora police say the unruly crowd surrounded an off-duty officer as he detained one of the alleged combatants and attempted to escort the person out of the mall.

“It is believed that a post on social media announcing a fight at the Town Center is what drew this unruly crowd to the Town Center of Aurora,” the police department said.

More than 50 officers from several agencies responded to the incident, during which five arrests were made. No serious injuries were reported.


Police in Fort Worth, Texas, said they received notice about staged fights across the country that prompted security to escort workers at the Hulen Mall to their vehicles.

Fort Worth police told ABC News they are investigating whether the disturbance was linked to social media postings.

4 Other States

The Associated Press reported similar incidents at malls in New York and New Jersey and in North Carolina, where chaos erupted at a mall in Fayetteville and emergency medical personnel were called in to assist someone who had a medical episode while fleeing.

In Memphis, Tennessee, police arrested several people after fights at two malls there. No one was injured, and no gunshots were fired, despite reports indicating otherwise, according to the AP.

Social Media

Written by Nicole Gallucci

Authorities seized several firearms and packets of marijuana.

Written by Jerico Mandybur

No wonder we’re getting served so many branded lenses.

Written by Pete Pachal

Time to pop the filter bubble.

Written by Rebecca Ruiz

“I’m honored and humbled to have all of you with me.”

Written by Jerico Mandybur

It’s the first time Twitter has livestreamed a sport outside the U.S. What does it say about the future of sportscasting?

Written by Sam Sheffer

Do you use Snapchat? Do you like cereal? Do you live in London? If you said yes to all three of those things, you’re in luck — keep reading. We’re excited to announce that we’ve partnered with Snaphappen — the first (unofficial) Snapchat conference –…

Written by Karissa Bell

Facebook is making its 360-degree videos more immersive and easier to navigate.

Written by Tara Flanigan

His legs were hacked off with a SWORD.

Written by Elise Cooper

And twitter responded with outrage.

Written by Alexandra Ford

From live stunts to augmented reality and everything in between, 2016 has seen some of the marketing world’s most innovative work yet. In its fourth year, the Mashies, Mashable’s annual celebration of the agencies and brands that are creating the mos…

Social Intelligence Launches Social Media Risk Scoring for P&C Insurers


Intelligence, the leading provider of social media risk assessment

tools and data, announced the launch of its Social Media Risk Scoring

solution for property and casualty (P&C) insurers. The new technology

provides real-time predictive risk scores based on the online presence

of participating insurance customers. This information is used by

insurers to provide discounts as well as fast-track claims processing to

qualifying customers.

Insurance Industry’s First Social Media Risk Scoring Solution

Social Intelligence has pioneered the development of online data-driven

risk analytics since the launch of its first product, a social media

background check and monitoring solution for employers, in September of

2010. The company has continued to refine its algorithms to develop a

suite of fully automated web data analytics that are currently used by

many of the world’s largest employers, insurers, non-profit

organizations and federal and local governments. The company’s new

Social Media Risk Scoring solution is the first of its kind to provide

predictive analytics in real-time to insurers based on an individual’s

web footprint.

“As a data set, an online presence can tell us so much about the risk

profile of an individual,” said Max Drucker, Social Intelligence CEO.

“By automating the process of risk scoring based on these variables, we

are able to offer a more predictive and less costly alternative for

assessing insurance risk. The social web gives insurers the opportunity

to gain actionable intelligence on consumers who do not have credit

histories or other, more traditional forms of risk profile.”

Automated Social Media Risk Scoring

Social Media Risk Scoring from Social Intelligence processes insurance

claimant data via a web application and immediately returns a predictive

result generated from wide ranging data across the social web and

broader internet. All information is cross-referenced with information

provided by the customer and/or derived from publicly available online

information. Social Media Risk Scoring is offered to insurance company

customers on an opt-in basis and is used to offer incentives, such as

lower rates and more rapid claims processing.

“We are excited about the future of social media screening as the next

generation of business intelligence and predictive analytics for

underwriting and claims fraud elimination,” said Rick Becker, Senior

Vice President, Personable Insurance. “By automating the social media

screening process, Social Intelligence can take the guess work out of

the process, creating a solid, enterprise-ready platform that can be

relied upon to more accurately evaluate the risks we are taking.”

Social Intelligence’s proven approach to social media risk analysis has

set the standard for industry best practices. The company is a Social

Media Consumer Reporting Agency and adheres to the strict guidelines of

the Fair Credit Reporting Act.

For more information, visit

About Social Intelligence Corp.

Social Intelligence Corp. is the leading provider of social media risk

assessment tools and data to a wide range of industries. With innovative

and legally compliant tools, technology, and predictive analytics,

Social Intelligence’s suite of products help companies assess risk,

reduce costs, and target new markets. Social Intelligence is compliant

with Federal and State laws to ensure that both individuals and

organizations are protected. Visit

for additional information.

Tired of Facebook? Here are five social networking alternatives

Fed up with Facebook?

Facebook is clearly the top tool for social networking, but new and arguably more innovative social networking alternatives have emerged in recent years to fill the void left by Friendster and MySpace. So if you’re looking to network somewhere other than Facebook, here are five alternative sites.


One of the most popular social networks on the web today, Pinterest has received widespread acclaim for its fresh take on the standard photo sharing social network.

“Pinterest is a good example of an alternative social network that focuses on a simple feature — photo sharing — which has a complete social network built around it,” said Christopher Gentile, CEO of the new social network Family iBoard.

This more focused approach to social networking helps create a simpler and more intuitive user experience.


Path is a simple photo and message sharing social network that limits users to a maximum of 150 connections. These restrictions are designed to provide a more private and personal experience, by encouraging users to connect only with the people they know best (the number 150 is based on “Dunbar’s number,” which purportedly denotes the limit to the number of people with whom one can maintain genuine social relationships).

In this more intimate setting, users may be encouraged to share photos and send messages more freely than on a more public platform like Facebook.


Foursquare is a location-based social network that lets you “check in” at venues using your phone or mobile device. You can then connect with other Foursquare users to share information about where you are and what you are doing. The program also allows you to search your location for the restaurants, bars, shops and other amenities, and receive personalized recommendations based on other users’ experiences.


Critics argue that the impersonality of the Internet has compromised the once thriving sense of community in America’s neighborhoods. Nextdoor’s mission is to rekindle this community spirit in neighborhoods across the U.S., by connecting users and their neighbors through a localized social network.

Users join with their home address and are automatically placed into a home neighborhood. This ensures that all of the content, connections and messages you see will come from other users living in your area.


Roamz isn’t so much an alternative to traditional social networks as it is a new way to embrace them. This mobile app gathers data from Facebook, Twitter, Instagram and Foursquare and alerts you to the most interesting or significant things going on around your local area. This information is gathered to your mobile device to provide you with an inside view on the best things to see and do in your local area.

Similar to a cross between Google and Facebook, the social network also allows you to post status updates and share photos.

Social networking may be in a bubble

NEW YORK, July 24 The social-network industry

is growing quickly but the stock values of many publicly traded

companies in the sector may be increasing faster and face being

overvalued, financial magazine Barron’s wrote.

The prices of eight companies in the sector that are or

plan to become public reflect a bubble or a bubble-to-be,

Barron’s said in its July 25 edition. The more investors seek

the stocks, the higher the values are likely to go, it said.

The companies — Facebook, Groupon, Zynga, LivingSocial,

Twitter, LinkedIn Corp LNKD.N, Pandora Media Inc (P.N) and

Zillow Inc (Z.O) — are estimated to be worth a total of $200

billion. In 2010 they generated $3.5 billion in revenue,

Barron’s said.

Google Inc (GOOG.O), on the other hand, has a market

capitalization of nearly $200 billion but generated $29 billion

in revenue last year and earned more than $8 billion, Barron’s


Google has never traded at more than 29 times sales and it

neared 100 times earnings only once, Barron’s said. Its median

price-to-sales ratio as a public company is 11, with the

current ratio being 7.0, Barron’s said.

Based on that, the eight social-networking companies are

between 20 and 100 percent overvalued, according to Barron’s.

(Writing by Ilaina Jonas; Editing by Dale Hudson)